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Support Operations
Proactive Support
Reaching out to customers before they hit a problem — with guidance, updates or timely offers.
Glossary/Proactive Support
Proactive support flips the model: instead of waiting for a customer to ask, you anticipate needs and reach out first — an onboarding nudge, a delay notification, a renewal reminder. Done well, it prevents issues and builds loyalty.
Campaigns, triggers and customer segments make proactive support practical at scale, and an AI agent can even handle the resulting conversations automatically.
Related terms
See Proactive Support at work in LiveBotIQ
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